Hi! I'm Lauren. I'm a Florida native and a graduate of the University of North Florida with a degree in Journalism. I started out my writing career writing for small businesses and cut my teeth working for a SaaS tech company where I collaborated with the Head of Marketing to produce content that aided in customer retention and nurturing as a part of a larger content marketing strategy. I wrote and optimized weekly SEO-optimized articles with a reader of over 5,000 per post and crafted high-value email newsletters sent to over 450,000+ subscribers. 

In that time, I learned how to optimize content, build a brand voice,

and write with both Google and the reader. Since then, I've grown my business to include many long-term clients, helping them create content that engages their target audience, increases brand awareness, and results in organic leads.

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My strengths are in simplifying complex ideas into readable, engaging, actionable content to help clients reach their goals. I work with marketing directors, business owners, entrepreneurs, digital strategists, and creative directors, and I'd love to help you, too!